Can you recommend a...? Lots of people ask Hannah to recommend software, marketing tools, products and services so she has compiled a list of those that she has used and recommends. These are listed below. Professional InsuranceHolistic Insurance - We have negotiated a special deal with Holistic Insurance for professional insurance for coaches which also covers NLP, EFT, TFT and a wide range of other therapies and interventions.
Build your business onlineAweber.com - probably the most widely used software for email marketing by coaches and small business owners. This allows you to create an opt-in webform, build a database, plan autoresponders and send out newsletters, ezines and email marketing campaigns. Integrates easily with most existing websites and can be used with blogsites such as those on Wordpress to automatically broadcast your content to subscribers. It can also be set up to automatically post a link to your latest newsletter to your Twitter account (this can be switched off if you're delivering content to members or clients). Audio and VideoXiosoft Audio - easily add audio to your website. We use this product on MarketingHelpForCoaches.com for the welcome messages and promotional messages, for example when promoting a teleseminar. Instant Video Generator - personalise the experience on your website by adding video. This is great if you don't want your videos publicly available on sites like YouTube - especially if you want to embed videos into a members only area of your website. Good if you want to showcase your services by showing a video of you running a workshop or coaching somebody. Tele-seminars
Instant Teleseminar - a very easy way for you to run interactive tele-seminars and record them as replays or products in their own right. We use this software at MarketingHelpForCoaches.com to run our tele-seminars and it's very straightforward and built around a simple template.Researching Your MarketSurveyMonkey.com - create simple or more advanced online surveys to find out what your target market really wants from you. This tool can also be used to set up 360 degree feedback for your coaching clients as you can track the responses given by different people about your client. Another application of this software is to use it for gathering feedback from clients when you have completed a programme of coaching with them. Coaching ToolsPsychometric Profiling
PeopleMaps.com - spookily accurate personality profiling for people in business. There are different reports available depending on whether the person is an employee, manager or business owner and these give insights into how they are at work. Great for Career Coaches, Executive Coaches and Business Coaches. PLUS you can brand them with your own logo and promote the reports on your own website. You can even sign up as an affiliate so that if other people use these reports in their coaching businesses, you earn a commission if you recommended the tool.
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