FREE TELESEMINAR SERIES: Preview of the 'Find Your Niche' course, presented by Hannah McNamara, author of 'Niche Marketing for Coaches'
Hannah McNamara
This Special Tele-Seminar Series has now ended. In the run-up to the workshop 'Find Your Niche, Your USP and the Market that's Hungry for Your Services', Hannah McNamara held a series of free teleseminars. These are designed to give you a taster of what you'll find on the course - see full course details here. Please note: This tele-seminar course is packed with tips, advice and insider's information about what it takes to market yourself as a niche coach. All calls have been recorded and the recordings are available below for a limited time only. Calls are listed most recent first. Call #4: Will the Recession KILL OFF Coaching?
Summary: People are losing their jobs, businesses are failing and consumer spending is down. Is this REALLY a good time to be starting or building a coaching-related business? You might be wondering, "Could a recession kill off the coaching profession?" In this tele-seminar we'll be looking at what a recession really means for the coaching profession and for your business in particular.You'll find out
- which markets are growing
- which types of coaching are likely to be popular
- why an increase in the numbers of redundancies and struggling businesses could be good for coaches
- how to get people to say "yes, that's fine" when you tell them your fees
- and how making some simple changes to your marketing message could mean you dramatically increase the numbers of clients who are drawn to you.
Listen to the recording (58 minutes)
Download the Recording
Download Call 4: Will the Recession KILL OFF Coaching?
How to download: Right click on the link above and click 'Save As' or 'Save Target As'. Select the folder that you wish to download the file to and click 'Save' or 'OK'. The amount of time needed to download this file will depend on your connection speed. Call #3: How to get hired as an associate coach and get coaching work without having to market yourself
Summary: Not everyone wants to be a solo coach. Most coaches are 'people-people' and get their buzz from working as part of a team. Being an associate coach to a larger coaching organisation has a number of benefits such as having people to talk to, working within a recognised framework and brand, and not having to spend all day promoting yourself - someone else is doing that on your behalf! This call looks at how an associate arrangement works and how to maximise your chances of getting regular coaching work. You'll also find out about some of the stupid mistakes some associates make which will rule them out from ever getting future work from their company.
Listen to the recording (59 minutes)
Download the Recording
Download Call 3: How to get hired as an associate coach and get coaching work without having to market yourself
How to download: Right click on the link above and click 'Save As' or 'Save Target As'. Select the folder that you wish to download the file to and click 'Save' or 'OK'. The amount of time needed to download this file will depend on your connection speed.
Call #2: Why being Unique or the 'first to market' WON'T win you any clients
Summary: Everyone says you need to be unique to stand out and get hired as a coach. What they don't tell you is why being unique or the first in your market could a real cause for concern. If you are still thinking about your niche, you need to listen to this call before you potentially jump off a cliff with your coaching practice. Hannah will reveal what to look for in a market and just how unique you should really be. You may be surprised by some of what she says.
Listen to the recording (59 minutes)
Download the Recording
Download Call 2: Why being Unique or the 'first to market' WON'T win you any clients
How to download: Right click on the link above and click 'Save As' or 'Save Target As'. Select the folder that you wish to download the file to and click 'Save' or 'OK'. The amount of time needed to download this file will depend on your connection speed.
Call #1: Why you might NEED to give advice to win new coaching clients
Summary: Pure non-directive coaches never give advice, they simply facilitate. There are a number of tools and techniques such as Clean Language that can help you to get your client thinking without you steering them or unconsciously suggesting one course of action over another. HOWEVER, some clients WANT you to give them advice, especially if you have marketed yourself as an expert in a particular field. How do you handle this without opening up a can of worms?*****WARNING: This call may offend coaches of a sensitive nature***** Listen to the Recording (1 hour)
Download the Recording
Download Call 1: Why you might need to give advice to win new coaching clients
How to download: Right click on the link above and click 'Save As' or 'Save Target As'. Select the folder that you wish to download the file to and click 'Save' or 'OK'. The amount of time needed to download this file will depend on your connection speed. Comments about Call #1
"Hannah, this has been an absolutely amazing call. My mind is absolutely buzzing with new ideas! Thank you for your time! Look forward to next week!"
Tara Banfill-Vickers
"I listened in to Hannah's first call last week and I'd recommend it to everyone, whatever your experience of coaching. Hannah brings something to coaching that the vast majority of coaches don't understand or really shy away from... how to position and market yourself in order to get clients."
Dan O'Neil
"Hi Hannah, I just wanted to e-mail to say thanks for the recording and for giving such a frank and honest assessment. The content was first class and it was refreshing to hear someone willing to step out of the comfort zone."
Duncan Brodie
"...Now to your teleseminar. It was just incredible how you are a woman after my own heart. From the word go when I began coaching I realised I just couldn't live with myself in asking all the coaching questions and allowing the client to stumble through what I was trying to get at!! It is their agenda, but there is a limit as to how much we can lead them up the garden path! So I realised I designed my own way of coaching which fits in with exactly what you were saying on your teleclass. Asking permission to give information and generally being respectful. You're totally right when you say the client wants the answers and now - not 3 months down the road!! It was so heart warming for me to listen to you."
Carole Barnerias
Book your place on the next course: Saturday 24th - Monday 26th January 2009
You can reserve your place on the full 3-day LIVE course in London, UK here.
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