"I'll help you find more coaching clients"

Hello, I'm Hannah McNamara, coach and author of 'Niche Marketing For Coaches'. If you're a Life Coach, Executive/Corporate Coach, Business Coach, or NLP Practitioner, you'll find Marketing advice here to help you to grow your practice.

Lots of coaches go through a period when they're not sure how to promote themselves effectively. You're in the right place, so have a look around and find out how we can help you. For more information, please visit About this Site and for details of member benefits, go to Subscribe Today.

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BOOK REVIEW: It's Not How Good You Are,It's How Good You Want To Be The best way to describe Paul Arden is a creative genius whose common sense is quite uncommon. He's the creative mind behind: "The car in front is a Toyota" and "The Independent - it is. Are You . . . keep reading Executive Coaching: Getting Corporate Contacts at Exhibitions and Conferences With one of the big events on the Corporate Coaching Calendar starting on 15th April, Hannah McNamara explains how to get the most from Exhibitions. Networking is one of the most powerful ways to g . . . keep reading Click to read more articles on marketing and sign up for tips...

HOW TO: Understand an Advertising Media Pack What is a Media Pack? What the terms mean: Circulation, Readership, ROP (Run of Paper), Frequency Rate, Open Rate, Rate Card, Bulk Space Contract, Column Inch, Standard Advertising Unit. . . . keep reading STATISTICS: The Coaching Market What is the size of the market for coaching? How much do coaches earn? How long does it take to build a coaching practice? Which are the popular niches in coaching? How many people are coaching full-time and how many part-time? . . . keep reading HOW TO: Conduct a Focus Group An ideal way to find out whether there is a market for your life coaching, executive coaching or business coaching services is to conduct a focus group. What is a focus group? How does one work? Who do you invite to a focus group? What should you ask the people in the focus group? . . . keep reading HOW TO: Get started as a Relationship Coach Relationship coaching is one of the newest niches within coaching. How do you get started as a Relationship Coach? What kinds of people hire a relationship coach? Do you need any special qualifications? Do people in business hire relationship coaches? . . . keep reading MP3 DOWNLOAD: Interview with Karen Skidmore Hannah McNamara interviews Karen Skidmore about how within a space of a few short years she has built a thriving community of business women who come to her workshops, events and coaching sessions. In this interview Karen explains the EXACT steps she goes through when planning the Marketing for her sell-out workshops. . . . keep reading Click to read more tutorials and download interviews on MP3...

Definitions of Coaching If you are like most coaches, then you have likely realized one of the most of the common hardships that coaches can face when trying to expand their list of clients. This is a new industry. As su . . . keep reading Direct Reponse Marketing Most coaches out there today are becoming increasingly dissatisfied with the potential of typical marketing schemes. It seems that the vast majority of our contacts tend to come through our networ . . . keep reading Finding clients in unusual places When you first read the title of this article, you might think to yourself that you know everything you need to know about finding clients. After all, you’ve attended seminars on the topic! Yo . . . keep reading How to appear confident and successful...even if you aren't - yet! Even if you are a coach that is just starting out and you have not yet built up the kind of client list that you dream about, it is critically important for you to appear to be the kind of success tha . . . keep reading HOW TO: Build a mailing list What happens when your leads dry up or you run out of networking contacts? Life Coaches and Executive Coaches can buy in data from list brokers to give their coaching practice a new lease of life. How does this work? What can list brokers provide? How do you go about data capturing people's details yourself? Would a joint venture work for you? . . . keep reading Deciding on your coaching practice's LEGAL status Which business type is best suited to the way you want to run your coaching practice? This article introduces the three main ways to structure your business in the UK - sole trader, partnership or limited company - and the implications of each structure. . . . keep reading Click to read more Members Only articles on Marketing...